Our Team

Our Team


Shorouk Abbas

As a long time resident of the Cairo Alexandria Desert Road area I have been witness in the past 20 years or so to the exodus of people escaping downtown apartments in Zamalek and Mohandiseen in search of a better lifestyle in the Sheikh Zayed, 6th October and the Mansoureya area. Time and again newly relocated friends would turn to me for advice and contact information on new shops and services in the area were opening daily that no one knew anything about. This is how I decided a voice for the community was needed. I started Cairo West Magazine in 2009 and our first issue came out early 2010. A year later I found the same demand on the other side of town for people who had moved into their new homes in Kattameya and the area of New Cairo. This is when Cairo East Magazine came along to serve the residents of that community. I find great pleasure in working in the publishing business, given the various topics the magazines cover, from celebrity news to home decoration, health & well being and fashion. I am blessed to have a team of wonderful people working with me who are as passionate and dedicated as I am to our publications. I aim to continue serving the community in the best way possible and wholeheartedly encourage and welcome suggestions and feedback from our readers through my email: shorouk@cairowestmag.com


Lydia’s profile

Name Lydia Schoonderbeek.
Position Managing Editor, Cairo West Magazine and Cairo East Magazine.
Studies Business Information Management with German, Leeds Metropolitan University, Leeds UK. MA Buying & Merchandising, London College of Fashion, London UK.
Background  Fashion and Luxury Brand Merchandising.
In a nutshell Style Maven
Likes Keeping fit, reading, baking apple-cake
Dislikes Popcorn
Best self-ascribed attribute I am 4 different women in 1
Worst habit  Bad temper
Favorite quote “Every new beginning comes from some other beginning’s end.” – Seneca
Nahla’s profile
Name Nahla Samaha
Position Contributing Editor, Cairo West Magazine and Cairo East Magazine
Studies BA Communication Theory, Carleton University, Ottawa, Canada, MA Critical Media and Cultural Studies, SOAS, University of London, London, UK.
In a nutshell Film buff & kitchen Nazi who fears 2 things in life: cockroaches and the dark.
Likes Watching trash TV with a big box of cupcakes at hand
Dislikes  Ironing, and anything car-related
Best self-ascribed attribute Too many to list
Worst habit Stubbornness
Favorite quote  “I’m very important. I have many leather-bound books and my apartment smells of rich mahogany.” – Will Ferrell as Ron Burgundy in Anchorman
[divider]Hilary’s Profile
Name Hilary Diack
Position Asst. Managing Editor, Cairo West Magazine and Cairo East Magazine
Studies Hospitality Industry, Banking and Marketing
Background Tourism Marketing
In a nutshell Shy, reclusive, rarely spotted out foraging after dark
Likes Judging people by their actions rather than their words
Dislikes Sleeping in – time is too valuable. Anything even remotely related to dieting
Best self-ascribed attribute Tolerance – most of the time…..
Worst habit Butting in
Favorite quote  “The greatness of a nation can be judged by the way its animals are treated.” – Mahatma Ghandi
[divider]Nehad’s profile

Name Nehad Ezz Eldin
Position Marketing Manager, Cairo West Magazine
Studies English, Arts
Background Education, Marketing
In a nutshell Busy, busy, busy
Likes Her dog Chester, horseback riding, swimming
Dislikes Cairo traffic, any traffic
Best self-ascribed attribute Much too kind -hearted
Worst habit Quick-tempered
Favorite quote Time is too slow for those who wait, too swift for those who fear, too long for those who grieve, too short for those who rejoice, but for those who love, time is eternity – William Shakespeare

Marwa’s Profile

Name Marwa Magdi
Position Assistant Marketing Manager, Cairo West Magazine
Studies BA Marketing and International Business, MSA University
Background Marketing & Public Relations
In a nutshell Ballet Obsessed
Likes Dancing, Shopping, Traveling & Going out
Dislikes Anything related to housekeeping
Best self-ascribed attribute Confident, Sensible and Faithful
Worst habit Stubbornness
Favorite quote “Self-confidence is the first requisite to great undertakings.” – Samuel Johnson

Ahmed’s Profile

Name Ahmed S. Makhlouf
Position Designer
Studies Mechanical Engineering
Background Publishing, Design
In a nutshell I’m a family man
Likes Playstation and soccer mania
Dislikes Loud Voice & last couple of days in the month
Best self-ascribed attribute Nothing is impossible
Worst habit Smoking
Favorite quote “Treat people the way you like to be treated” …